Hotjar vs. Overtracking: ¿What do you really need? #

Hotjar and Overtracking are both web analytics tools that can help you understand how visitors interact with your website. They both offer heatmaps, session recordings, and surveys, but which tool is right for you?

Privacy policy key points and GDPR requirements #

Here is a table that summarizes the key differences between the two privacy policies:

Anyway, they both implement GDPR key requirements such us: 

• Consent: Both Hotjar and Overtracking require you to consent to the collection of your data before they can collect it.
• Data minimization: Both Hotjar and Overtracking only collect the data that they need to provide their services.
• Data security: Both Hotjar and Overtracking take steps to protect your data from unauthorized access.
• Data subject rights: Both Hotjar and Overtracking give you the right to access, correct, delete, and port your data.

Features. Pay just for what you need #

Hotjar is a powerful tool. It offers a wide range of features, including heatmaps, session recordings, surveys, feedback polls, funnel analysis and user feedback. Hotjar is also highly customizable, so you can tailor it to your specific needs but it can also be a bit overwhelming for beginners, and the data can be sometimes difficult to understand, as it happens with Google Analytics.

Hotjar is a web analytics tool that helps you understand how your visitors interact with your website. It offers a wide range of features, including heatmaps, session recordings, surveys, feedback polls, funnel analysis, and user feedback.

Hotjar is a powerful tool, but it can be a bit overwhelming for beginners. The data can be sometimes difficult to understand, and there are a lot of features to learn, as it happens with Google Analytics.

Overtracking is designed with the user in mind. We focus on the metrics that matter most to you, so you can get the insights you need to improve your website. Our tool is simple to use, affordable, and packed with powerful features.

Here are just a few of the things you can do with Overtracking:

• Track web traffic metrics, such as pageviews, bounce rate, and conversion rate.
• Set goals and track your progress towards them.
• Create heatmaps to see how visitors interact with your website and improve your CRO.
• Record sessions to see how users navigate your website and improve the UX/UI of your website.

So, which tool should you choose? #

Both are popular web analytics tools that have different strengths and weaknesses. Hotjar describes itself as a Google Analytics complement, while Overtracking is designed to replace both. Overtracking was created to offer only the features that most users and businesses need. It aims to be easier to use, more privacy-friendly, and more affordable. Hotjar, on the other hand, can be quite expensive, especially if you need to utilize all of its features.

If you’re looking for a simpler and easier-to-use tool, Overtracking is a better option. It offers a variety of similar features to Hotjar but is more affordable and user-friendly. Overtracking also has a more respectful privacy policy, as it collects less data than Hotjar and does not share it with third parties.

Here are some additional factors to consider when choosing a web analytics tool:

• Price: Hotjar is more expensive than Overtracking, especially if you need to use all of its features.
• Ease of use: Overtracking is easier to use than Hotjar.
• Features: Hotjar offers a wider range of features than Overtracking.
• Privacy: Overtracking is more privacy-friendly than Hotjar because it collects less data and does not share it with third parties.
• Support: Both Hotjar and Overtracking offer good customer support.

In the end, the best tool for you will depend on your specific needs and budget. If you need a tool that complements Google Analytics, Hotjar is a good option. If you are looking for a powerful tool that is easier to use, Overtracking is the best choice.